I have written before about how Yahoo! has “dropped the ball” and missed opportunities … Here is another one … Google Apps is something a small team at Yahoo! called “Corporate My Yahoo!” or later “Corporate Yahoo!” tried to bring to market … the vision was to take the My Yahoo! interface and use it as a “desktop” for corporations and then sell hosted features like Calendar, Email, Address Book, Instant Messaging etc… The idea of the “Portal” as the desktop was written about many times as early as 1999 … At Yahoo! the idea of addressing the corporate market never got enough top executive support (probably for lack of understanding it …).
Now Yahoo! finds itself playing catch-up … Yahoo! recently purchased Zimbra which looks very interesting and promising, but in my opinion they must truly integrate it into the Yahoo! ecosystem to make it comparable to Google Apps.
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